Since 1940, our team has embraced the entrepreneurial spirit and passion of business owners with a vision to start a brand. Alive! on 66 , located at Route 66 Motorheads is another shining example, from branding design to authentic custom neon signage. See how the owner, Becky Metzger, turned her passion into a unique shop filled with "one-of-a-kind" items in the middle of the mother road.
