The Fillmore, an iconic and historic venue in the heart of Detroit, Michigan’s Downtown Historic District needed a facelift for their marquee sign. Ace Sign Company was selected by global entertainment giant, Live Nation, to produce the replacement marquee, bringing new life to the 94 year old venue.
Two 10 x 20-ft., 10mm vivid Watchfire Signs LED Displays feature renowned artists and events within a 50-ft.-wide structure adorned with over 500 bulbs. Five foot tall Fillmore letters sit atop the marquee with over 1,000 exposed LEDs, along with a multidimensional lighted logo centerpiece. The display replaces the previously deteriorated marquee; thus honoring its classic style, shape, and logo, with new state-of-the-art technology.